Get high quality, exclusive home renovation leads from Service Allies for the specific types of renovation projects your business needs.
“Peter has been an absolute asset to our company. He has given us the edge we needed to find our customers. Anyone can make a Facebook ad and boost it. What Peter offers is expertise in finding your target audience, capturing their information and connecting you with them while they are in an emotional buying state…“
John Wisniewski
“Service Allies has been an amazing addition to our lead systems. We have dropped all other marketing services and focused solely on Peter Lewis and his team. Awesome follow up, professional to say the least. I would recommend Service Allies to ANYONE who is serious about growing their business! Also the leads are better qualified than ever before! …”
Pete Farris
“... I started with Service Allies last week and the leads that have been generated off our campaign are real and they answer the phone and you can actually set an appointment with them. Closed my first customer within 1 week. Already paid for the campaign fees.”
Tim Stark
“Highly recommend to anyone out there looking for lead generation and marketing services. Peter is great to work with, provides training on lead management and is accessible.”
Ben Lewis
$23+ Million
Generated for Contractors
Here are a few examples:
Schedule a Call
Interested in working with us? Schedule a short phone call to see if Service Allies is right for you.
How it Works
Tell us what you're looking for
We'll start by looking at your service area and deciding what type of home renovation leads to focus on.
We'll build your ads
We'll write ads and pick images to attract high quality leads for kitchen or bathroom renovations.
Your ads will launch 7 days later
Home renovation leads start coming in 1-3 days after ads go live.
Service Allies will be your marketing partner
We continue to manage your ads on a weekly basis. Job sales usually come in between day 20 and 40
Types of Leads for Renovation Contractors
Service Allies helps renovation companies generate different types of targeted renovation leads through paid Facebook Ads, depending on what your goals are. Here are a few types of leads we can help you with:
Kitchen Renovation Leads
Looking for more customers who are interested in Kitchen renovations? We can help you get leads for:
- Kitchen remodels
- Cabinet refacing
- In-home design consultations
Our typical lead cost range for kitchen remodel leads is somewhere between $30 and $50 per lead.
Bathroom Renovation Leads
There are primarily two different types of bath reno leads we generate for contractors:
- Full bath remodel leads (lead cost typically between $50 and $100)
- Shower-install leads, wet area only (lead cost typically between $50 and $100)
Basement Renovation Leads
If your company has the capacity, and desire to do more basement finish projects, we can help. The typical lead cost for basement finish leads is right around $50 per lead.
Full Home Renovation Leads
Are you looking to generate high ticket projects with leads who are looking for full home renovations? We can help! Full home reno leads may fall somewhere around $100 per lead.
How We Generate Home Renovation Leads
You set a monthly budget for ad spend, and we use paid Facebook and Instagram ads to generate the leads. On our leads only package, we use our own pages to generate the leads. On our branded package, we use your Facebook page, meaning you get to build up your brand while getting leads at the same time.
How We Get Prospects Interested
To get prospects interested, we create highly converting ads with some type of offer.
In some cases, this offer is a promotion with a deal - such as a discount or special financing offer. These types of offers work well on lower ticket items (shower installs and cabinet refacing, for example.)
For high ticket items, like kitchen remodels, basement finishes, or full home remodels, deals and discounts don’t tend to attract the right type of customer. In that case, the offer you use is something related to your business.
For example, you could offer a discount on a 3D design or a free 3D design to help potential customers plan their kitchen. Or, you could mention that you have availability to take on new projects immediately. Or we will simply write an ad that attracts your ideal clients by highlighting the unique selling points your company offers that will be appealing to them.
Frequently Asked Questions
What makes Service Allies different from other HVAC Facebook ads companies?
What makes us different from other Facebook ads companies is the pains we take to make the leads good quality. This includes the way ads are written, images that are used, the video ads we create, qualifying questions we ask in the lead form, and getting feedback from you to know which campaigns are getting the best quality leads.
How will we get notified when new leads come in?
You can get notified by text, email, app notification, or any combination of the three.
Is there a contract?
There’s no long term commitment with Service Allies. It’s a month to month agreement!
How do people see the ads?
Local homeowners see the ads depending on where we tell Facebook to target. We can use zip codes, or multiple targeting radiuses, to show ads in the areas you want. Homeowners who are on Facebook or Instagram in those areas see your sponsored ad as they scroll.
How many leads can we generate?
It depends on 1) how low we can get your cost per lead and 2) your monthly ad spend budget. Lead costs typically fall between $25 and $75 per lead. If you spend $5000 per month on ads, that would mean between 200 and 66 leads. The more populated your service area is, the higher the scaling potential.
How much do you charge?
You will have two separate costs. The first cost is ad spend, which Facebook will bill you directly for. I typically recommend a monthly budget of $1000 - $2000 to start. Since the average lead cost is $50 in ad spend per lead, this should get you roughly between 20-40 leads monthly. If you need more or less, we can adjust advertising spend as you need. The second cost is our agency fees, which are only available on a live demo call.
How good are the leads?
Normally, between 20% and 40% can normally be booked for sales appointments. This requires that you follow up with the leads consistently, and have a good process for getting them scheduled.
How long does it take to start working?
When a new client signs up, we start with an onboarding call, and launch 7 days later. Over the past 5 years I’ve run this lead generation program, I’ve never seen it take longer than 2-3 days after launch to start getting leads.
How many people are you working with in my market?
We only serve one contractor in a local market. Even if you are part of a large metro area, we’ll single out an exclusive zone just for you. We still have a relatively small client base at the time of writing, so there is a good chance your market is still available. However, the sooner you reach out the better.
How many contractors are going to get the leads?
Just you. Facebook ads will be shown under your business name, and all the generated leads will be exclusively yours.
What if I'm not on Facebook or don't have a business page?
No problem. It's fairly simple to set up a Facebook business page, so we can do this for you at no extra charge. Also, don't worry if your current Facebook page doesn't have many likes. It doesn't seem to affect the volume or quality of leads at all.
How do you get the leads?
We get leads by running ads on Facebook. Ads are like Facebook posts, except you pay Facebook to show your ad to a specific local area and demographic. If you currently don’t use Facebook, or don’t have a Facebook page, that is no problem. We’ll set up a page on your behalf to run ads from.